Industry · B2B & SaaS
Media Buying for B2B & SaaS
Pipeline, not vanity leads. We measure success in qualified opportunities and revenue.
The approach
B2B economics reward precision. We combine LinkedIn account-based targeting, Google intent capture and cross-channel retargeting with CRM-connected tracking, so spend follows the accounts most likely to close.
What we focus on
- LinkedIn ABM and thought-leader ads
- Google intent capture for high-value terms
- Retargeting across LinkedIn, Meta, programmatic
- Cost-per-opportunity and pipeline reporting
B2B & SaaS playbook
How we’d grow you
B2B rewards precision over reach. The win is not more leads — it is more of the right accounts, measured in pipeline your sales team respects. We connect spend to your CRM so every dollar answers to qualified opportunities.
LinkedIn ABM and job-title precision.
Google for the high-value terms buyers actually search.
Retargeting across LinkedIn, Meta and programmatic.
Cost per opportunity, not cost per lead.
B2B & SaaS FAQs
Common questions
How do you measure B2B success?
In qualified opportunities and pipeline, connected to your CRM — not clicks or raw MQLs.
Isn't LinkedIn too expensive?
Per click, yes. Per qualified opportunity for high-deal-value B2B, it is often the most efficient channel when targeted well.
Ready to put your media in sync
Get a free audit of your tracking, account structure, wasted spend and cross-channel budget allocation — with specific fixes you can act on even if we never work together.
- You own your ad accounts, data and creative — always
- No hidden markups; you pay platforms directly
- Weekly reporting and monthly business reviews
- A prioritized action list — yours to keep, even if we never work together